Dover Fueling Solutions® Partners with EdgePetrol
Dover Fueling Solutions® ("DFS"), a part of Dover Corporation that delivers advanced fuel dispensing equipment, electronic systems and payment, fleet systems, automatic tank gauging, and wetstock management, announced that it has entered into a commercial partnership agreement with, and acquired a minority interest in, EdgePetrol Limited (“EdgePetrol”), an innovative provider of cloud-based software for revenue and operating results management to the retail fueling industry. By entering this new strategic technology partnership, DFS will enhance its offering of software solutions to the global convenience retail industry.
EdgePetrol provides pricing software that gives station owners real-time accurate insight to help them combat reducing volumes and aggressive competition by making better pricing decisions.
18 of the Top 50 UK independent retailers along with major oil companies and hundreds of other stations trust EdgePetrol to help make their fuel pricing decisions, with customer case studies showing margin increases of 3 pence per litre (16 cents per gallon), volume increases of 20% and profit increases of 18%.
By understanding the key elements that go into setting the ideal pole sign price (volumes, margins, competitions and- of course- profit), EdgePetrol has wrapped software around the brains of some of the best retailers in the business and is still building and creating solutions based on their feedback today.